B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Dated
167,000,000
167,000,000 -- online impressions for Key Assets Australia fostering campaign (2015)
Key Assets Australia's fostering campaign generated over 167 million online impressions over a four-week period.
Attribution:
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Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
167,000,000
Unit
Count
Data Vintage
2015
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Superdream
Primary
Tier B
https://superdream.com/latest/top-5-viral-marketing-examples/ ↗
Source Article
Top 5 viral marketing examples - Superdream
Superdream creative director Steve recently wrote about (link: https://www.superdream.co.uk/the-power-of-viral-marketing/ text: the power of viral marketing). Here Steve gives us his top 5 viral marketing campaign examples.
1. ** TNT**
In 2012, to launch the (link: http://www.tntdrama.com/ text: TNT…
Original Research
Superdream
· Original study ↗
Methodology
Agency-reported campaign results (Superdream)
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Key Assets Australia fostering campaign: 167,000,000 online impressions. Source: Superdream (2015). Via Lighthouse Intelligence -- https://lighthousedata.io/data/key-assets-online-impressions-2015
HTML Embed
<blockquote cite="https://lighthousedata.io/data/key-assets-online-impressions-2015" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>167,000,000</strong> -- online impressions for Key Assets Australia fostering campaign<br><small>Source: Superdream (2015) · <a href="https://lighthousedata.io/data/key-assets-online-impressions-2015" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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