C
Evidence Grade C
Graded
under review
Use with Hedging
Current
0.54%
0.54% -- engagement rate for Instagram business posts (2026)
Attribution:
View source
Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
0.54%
Unit
Percentage
Data Vintage
2026
Entity
Evidence Quality
C
Moderate quality evidence
Useful directional data with some methodological gaps. Treat as indicative rather than definitive -- corroborate before citing in formal research.
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
30
Freshness
95
Sources (2)
BNL Media Consulting
Primary
Tier C
https://www.bnlmediaconsulting.com/blog/engagement-tips-how-to-build-a-community-on-social ↗
Source Article
Engagement Tips: How to Build a Community on Social | BNL Media Consulting
Engagement Tips: How to Build a Community on Social
5 tips to grow your online following
These days, it’s safe to say that nearly all businesses are on social media. You’ve been around to see the massive impact of these platforms on marketing. You’ve done your time scrolling through Instagram. And n…
Also cited by
2026-10-01
Original Research
BNL Media Consulting
· Original study ↗
Segmentation
Industrymarketing
Cite this stat
Suggested hedging: According to limited, single-source data, based on claims without stated methodology, with unverified sample sizes...
Plain Text
Instagram business posts: 0.54% engagement rate. Source: BNL Media Consulting (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/instagram-engagement-rate-business-posts
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<blockquote cite="https://lighthousedata.io/data/instagram-engagement-rate-business-posts" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>0.54%</strong> -- engagement rate for Instagram business posts<br><small>Source: BNL Media Consulting (2026) · <a href="https://lighthousedata.io/data/instagram-engagement-rate-business-posts" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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