B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Dated
7%
7% -- engagement rate for Amcal Pharmacy influencer campaign (2021)
Amcal Pharmacy's influencer marketing campaign with Jack Perkins generated a 7% engagement rate on Instagram sponsored posts.
Attribution:
View source
Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
7%
Unit
Percentage
Data Vintage
2021
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
60
Independence
50
Methodology
45
Freshness
95
Sources (5)
Digital Marketing Institute
Primary
Tier B
https://digitalmarketinginstitute.com/en/blog/influencer-marketing-statistics ↗
Source Article
10 Digital Marketing ideas for Online Pharma Products
8 min to read
10 Digital Marketing ideas for Online Pharma Products
"I have a terrible headache" or "I have too much nausea," what industry has helped you in these times of unstable health? That's right, the pharmacy industry.
Pharmacies have been our salvation for health complications, be it as sim…
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https://designmodo.com/
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blog.hootsuite.com
https://blog.hootsuite.com/
2026-08-19
Original Research
Digital Marketing Institute
· Original study ↗
Methodology
Engagement rate calculated as (likes + comments) / followers
Segmentation
Industrymarketing
Cite this stat
Plain Text
Amcal Pharmacy influencer campaign: 7% engagement rate. Source: Digital Marketing Institute (2021). Via Lighthouse Intelligence -- https://lighthousedata.io/data/influencer_marketing_efficacy
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<blockquote cite="https://lighthousedata.io/data/influencer_marketing_efficacy" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>7%</strong> -- engagement rate for Amcal Pharmacy influencer campaign<br><small>Source: Digital Marketing Institute (2021) · <a href="https://lighthousedata.io/data/influencer_marketing_efficacy" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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