B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Dated
$0.07
$0.07 -- cost per view for influencer ambassador programs (2022)
The benchmark cost per view (CPV) for an influencer ambassador program is approximately $0.07.
Attribution:
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Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
$0.07
Unit
Currency Usd
Data Vintage
2022
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Fohr
Primary
Tier B
https://archive.fohr.co/articles/what-a-7m-superbowl-ad-budget-could-accomplish-with-influencer-mark… ↗
Source Article
Article | Fohr | What a $7M Superbowl Ad Budget Could Accomplish with Influencer Marketing: 8 Considerations
Original Research
Fohr
· Original study ↗
Methodology
Fohr internal benchmark for ambassador programs
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
influencer ambassador programs: $0.07 cost per view. Source: Fohr (2022). Via Lighthouse Intelligence -- https://lighthousedata.io/data/influencer-cpv-0.07
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<blockquote cite="https://lighthousedata.io/data/influencer-cpv-0.07" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>$0.07</strong> -- cost per view for influencer ambassador programs<br><small>Source: Fohr (2022) · <a href="https://lighthousedata.io/data/influencer-cpv-0.07" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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