B Evidence Grade B Graded under review Safe to Cite Current

79%

79% -- consumer expectation rate for Indian consumers (2026)

2026  · Salesforce

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Attribution: Salesforce View source
Lighthouse Research Team
Last verified:  ·  How we verify data →
Source verified Evidence graded
Value
79%
Unit
Percentage
Data Vintage
2026
Entity
Indian consumers
Geography
APAC
B
Strong, reliable evidence

Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.

61/100 confidence

Single source - not yet corroborated

Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Salesforce Primary Tier C
https://beardynerd.com/digital-marketing/digital-marketing-hacks/ ↗
Confidence: 23/100 Vintage: 2026 Channel: Common Crawl
Source Article
Digital Marketing Hacks | Proven Strategies for Online Success
Original Research
Salesforce · Original study ↗

Cited from Salesforce State of the Connected Customer report (fifth edition)

Methodology documented
Period Value Change
2026 (current) 79%
2026 (current) 89% +12.7%
Industrymarketing RegionAPAC RoleAll marketers
Plain Text
Indian consumers: 79% consumer expectation rate. Source: Salesforce (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/indian-consumers-expect-personalized-offers
HTML Embed
<blockquote cite="https://lighthousedata.io/data/indian-consumers-expect-personalized-offers" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>79%</strong> -- consumer expectation rate for Indian consumers<br><small>Source: Salesforce (2026) · <a href="https://lighthousedata.io/data/indian-consumers-expect-personalized-offers" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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