B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Dated
5.63%
5.63% -- close rate uplift for outreach emails using 'Hi' as greeting (2016)
Based on an analysis of 300,000 custom outreach emails by iAcquire, using 'Hi' as a greeting improves the close rate by 5.63% over all other greeting types.
Attribution:
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Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
5.63%
Unit
Percentage
Data Vintage
2016
Entity
Sample Size
300,000
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
iAcquire
Primary
Tier B
http://sharprocket.com.ph/blogger-outreach/ ↗
Source Article
Blogger Outreach: The Definitive Guide
Table of Contents
Blogger outreach is the process of building genuine relationships with industry publishers and bloggers to find a common point of interest where both ends will benefit.
At SharpRocket, thirty-percent (30%) of our work is spent on blogger outreach. Making sure that every email penet…
Original Research
iAcquire
· Original study ↗
Methodology
iAcquire analysis of 300,000 custom outreach emails; 'Hi' greeting improved close rate 5.63% over all other greeting types
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
outreach emails using 'Hi' as greeting: 5.63% close rate uplift. Source: iAcquire (2016). Via Lighthouse Intelligence -- https://lighthousedata.io/data/iacquire-hi-greeting-close-rate
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<blockquote cite="https://lighthousedata.io/data/iacquire-hi-greeting-close-rate" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>5.63%</strong> -- close rate uplift for outreach emails using 'Hi' as greeting<br><small>Source: iAcquire (2016) · <a href="https://lighthousedata.io/data/iacquire-hi-greeting-close-rate" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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