B Evidence Grade B Graded accuracy verified by the review judge Safe to Cite Aging

21%

21% -- likelihood of viewing client success as very important for growing businesses vs stagnant businesses (2024)

2024  · n=752  · HubSpot

Businesses experiencing revenue increases are 21% more likely than stagnant counterparts to view client success as very important.

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Attribution: HubSpot View source
Lighthouse Research Team
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Source verified Evidence graded
Value
21%
Unit
Percentage
Data Vintage
2024
Entity
growing businesses vs stagnant businesses
Sample Size
752
B
Strong, reliable evidence

Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.

60/100 confidence

Single source - not yet corroborated

Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
HubSpot Primary Tier C
https://www.leadboxer.com/blog/account-expansion ↗
Confidence: 48/100 Vintage: 2024 Channel: Wayback
Source Article
Account Expansion: Why It’s Important, and How to Ensure it
The secret to jet-powered business growth is account expansion. By retaining existing customers and increasing the revenue growth they provide, companies can boost their profits for less cost and effort than finding new customers. This guide explains exactly what account expansion is and why it’s vi…
Original Research
HubSpot · Original study ↗

HubSpot survey of 752 companies

Methodology documented
Industrymarketing
Plain Text
growing businesses vs stagnant businesses: 21% likelihood of viewing client success as very important. Source: HubSpot (2024). Via Lighthouse Intelligence -- https://lighthousedata.io/data/hubspot-752-companies-success-21pct
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<blockquote cite="https://lighthousedata.io/data/hubspot-752-companies-success-21pct" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>21%</strong> -- likelihood of viewing client success as very important for growing businesses vs stagnant businesses<br><small>Source: HubSpot (2024) · <a href="https://lighthousedata.io/data/hubspot-752-companies-success-21pct" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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