B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Aging
2%
2% -- email click through rate for Health and fitness-related emails (MailChimp benchmark) (2024)
Health and fitness-related emails have a click rate of almost 2% according to MailChimp benchmarks.
- Source states 'almost 2%'
Attribution:
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Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
2%
Unit
Percentage
Data Vintage
2024
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
MailChimp
Primary
Tier B
https://www.b2w.tv/blog/healthcare-marketing-strategies ↗
Source Article
Healthcare Marketing Strategies: 15 Ways to Earn Patient Trust
Written by Ashutosh Mishra
May 16, 2024, 5:30:00 AM
Navigating the healthcare marketing landscape isn't for the faint-hearted.
With stringent regulations, sensitive topics, and the ever-present digital footprint, healthcare organizations face unique challenges in crafting effective marketing strateg…
Original Research
MailChimp
· Original study ↗
Methodology
Cited in article as MailChimp benchmark data ('almost 2%'); no measurement period specified in source.
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Health and fitness-related emails (MailChimp benchmark): 2% email click through rate. Source: MailChimp (2024). Via Lighthouse Intelligence -- https://lighthousedata.io/data/health-fitness-email-click-rate-2
HTML Embed
<blockquote cite="https://lighthousedata.io/data/health-fitness-email-click-rate-2" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>2%</strong> -- email click through rate for Health and fitness-related emails (MailChimp benchmark)<br><small>Source: MailChimp (2024) · <a href="https://lighthousedata.io/data/health-fitness-email-click-rate-2" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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