B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Recent
47%
47% -- ad awareness lift for Greenchoice (Prime Video ad campaign, Netherlands) (2025)
Greenchoice saw a 47% increase in ad awareness following a four-week Prime Video ad campaign in the Netherlands.
- Based on Greenchoice's internal/own figures
Attribution:
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Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
47%
Unit
Percentage
Data Vintage
2025
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Amazon Ads / Greenchoice
Primary
Tier B
https://media.nl/nieuws/amazon-ads-deelt-resultaten-prime-video-advertenties-in-nederland/ ↗
Source Article
Amazon Ads deelt resultaten Prime Video-advertenties in Nederland - Media.nl
Amazon Ads deelt resultaten Prime Video-advertenties in Nederland
Adverteerders op Prime Video zijn actief in sectoren zoals reizen, automotive, financiële dienstverlening, beauty en energie. Onder meer Greenchoice en L’Oréal voerden campagnes op het platform, dat content biedt variërend van films e…
Original Research
Amazon Ads / Greenchoice
· Original study ↗
Methodology
Increase in advertising awareness over a four-week Prime Video campaign, per Greenchoice's own figures
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Greenchoice (Prime Video ad campaign, Netherlands): 47% ad awareness lift. Source: Amazon Ads / Greenchoice (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/greenchoice-prime-video-ad-awareness-lift-47
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<blockquote cite="https://lighthousedata.io/data/greenchoice-prime-video-ad-awareness-lift-47" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>47%</strong> -- ad awareness lift for Greenchoice (Prime Video ad campaign, Netherlands)<br><small>Source: Amazon Ads / Greenchoice (2025) · <a href="https://lighthousedata.io/data/greenchoice-prime-video-ad-awareness-lift-47" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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