B Evidence Grade B Graded accuracy verified by the review judge Safe to Cite Current

71%

71% -- consumer agreement rate for US consumers (2026)

2026  · Ardent Mills

71 percent of US consumers agree that grains and pulses can play a positive role in clean label eating.

  • Behavior/clean eating is self-defined by the consumer
Cite this stat Share How we verify
Attribution: Ardent Mills View source
Lighthouse Research Team
Last verified:  ·  How we verify data →
Source verified Evidence graded
Value
71%
Unit
Percentage
Data Vintage
2026
Entity
US consumers
B
Strong, reliable evidence

Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.

61/100 confidence

Single source - not yet corroborated

Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Ardent Mills Primary Tier B
https://www.ardentmills.com/solutions/clean-eating/ ↗
Confidence: 53/100 Vintage: 2026 Channel: Common Crawl
Source Article
Clean Eating
Original Research
Ardent Mills · Original study ↗

Ardent Mills proprietary analysis/research, U.S. consumers 18+, behavior self-defined by consumer

Methodology documented
Industrymarketing
Plain Text
US consumers: 71% consumer agreement rate. Source: Ardent Mills (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/grains-pulses-clean-label-71-percent
HTML Embed
<blockquote cite="https://lighthousedata.io/data/grains-pulses-clean-label-71-percent" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>71%</strong> -- consumer agreement rate for US consumers<br><small>Source: Ardent Mills (2026) · <a href="https://lighthousedata.io/data/grains-pulses-clean-label-71-percent" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
Share
Share on X Share on LinkedIn

Use this data in your work

Copy the citation, embed the widget, or explore thousands more verified marketing statistics -- all free.

Copy citation Explore similar stats →