B
Evidence Grade B
Graded
under review
Safe to Cite
Aging
32%
32% -- bounce rate increase for e-commerce website users (2024)
Attribution:
View source
Lighthouse Research Team
Last verified:
·
How we verify data →
Source verified
Evidence graded
Value
32%
Unit
Percentage
Data Vintage
2024
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
50
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Google
Primary
Tier B
https://www.google.com/insights ↗
Source Article
The Fastest E-Commerce Platforms In 2024: A Deep Dive Into Performance | Martech Zone
The Fastest E-Commerce Platforms in 2024: A Deep Dive into Performance
Imagine losing a potential customer because your website took just one extra second to load. This is not just a hypothetical scenario—it’s a daily reality in e-commerce, where speed can make or break your business’s success. Thro…
Original Research
Google
· Original study ↗
Methodology
Research from Google
Methodology documented
Trend Over Time
| Period | Value | Change |
|---|---|---|
| 2021 | 32% | |
| 2024 (current) | 32% | 0% |
Segmentation
Industrymarketing
Cite this stat
Plain Text
e-commerce website users: 32% bounce rate increase. Source: Google (2024). Via Lighthouse Intelligence -- https://lighthousedata.io/data/google_bounce_rate_increase_1_3s
HTML Embed
<blockquote cite="https://lighthousedata.io/data/google_bounce_rate_increase_1_3s" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>32%</strong> -- bounce rate increase for e-commerce website users<br><small>Source: Google (2024) · <a href="https://lighthousedata.io/data/google_bounce_rate_increase_1_3s" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
Share
Related Statistics
Use this data in your work
Copy the citation, embed the widget, or explore thousands more verified marketing statistics -- all free.