B
Evidence Grade B
Graded
accuracy verified by the review judge
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Recent
6.86%
6.86% -- share of voice for Google (ChatGPT) (2025)
Google accounted for a 6.86% share of voice in ChatGPT based on Semrush's AI Visibility Index study.
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Lighthouse Research Team
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Evidence graded
Value
6.86%
Unit
Percentage
Data Vintage
2025
Entity
Sample Size
2,500
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
95
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Semrush
Primary
Tier A
https://wildcatdigital.co.uk/blog/the-role-of-brand-in-llm-driven-search/ ↗
Source Article
The Role Of Brand In LLM-Driven Search | Wildcat Digital
The landscape of SEO and digital marketing as a whole has changed significantly since the start of 2025. With the mainstream introduction of AI-driven search engines, the way we fight to get our content to the top of the results page is completely different. Search engines no longer just crawl your …
Original Research
Semrush
· Original study ↗
Methodology
Semrush AI Visibility Index studying 2,500 real-world prompts in ChatGPT and Google AI mode
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Google (ChatGPT): 6.86% share of voice. Source: Semrush (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/google-share-of-voice-chatgpt
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<blockquote cite="https://lighthousedata.io/data/google-share-of-voice-chatgpt" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>6.86%</strong> -- share of voice for Google (ChatGPT)<br><small>Source: Semrush (2025) · <a href="https://lighthousedata.io/data/google-share-of-voice-chatgpt" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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