B
Evidence Grade B
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accuracy verified by the review judge
Safe to Cite
Dated
4.41%
4.41% -- search ad click through rate for Legal Services industry Google Search Ads (UK) (2023)
According to 2023 UK benchmark data from WordStream, the average CTR for Google Search Ads in the Legal Services industry was 4.41%.
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Lighthouse Research Team
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Evidence graded
Value
4.41%
Unit
Percentage
Data Vintage
2023
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
WordStream
Primary
Tier C
https://ppcgeeks.co.uk/ppc/what-is-ctr/ ↗
Source Article
What Is CTR? Boost Your SEO & Google Ads
What Is CTR? Boost Your SEO & Google Ads — You’re probably looking at an account right now with plenty of impressions and not enough clicks. The ads are serving. Spend is moving. Reports look busy. But enquiries, sales, and qualified traffic still feel thinner than they should.
That’s usually where …
Original Research
WordStream
· Original study ↗
Methodology
Industry-level benchmark from WordStream UK data as cited by the article.
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Legal Services industry Google Search Ads (UK): 4.41% search ad click through rate. Source: WordStream (2023). Via Lighthouse Intelligence -- https://lighthousedata.io/data/google-search-ads-ctr-uk-legal-2023
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<blockquote cite="https://lighthousedata.io/data/google-search-ads-ctr-uk-legal-2023" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>4.41%</strong> -- search ad click through rate for Legal Services industry Google Search Ads (UK)<br><small>Source: WordStream (2023) · <a href="https://lighthousedata.io/data/google-search-ads-ctr-uk-legal-2023" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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