B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Dated
14%
14% -- brand value growth rate for World's largest 5,000 brands (2022)
The value of the world's largest 5,000 brands grew by 14% from 2020 to 2022.
Attribution:
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Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
14%
Unit
Percentage
Data Vintage
2022
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
World Intellectual Property Organization
Primary
Tier B
https://amcham.mk/lets-talk-about/the-value-of-intellectual-property-rights-in-modern-society/ ↗
Source Article
The Value of Intellectual Property Rights in Modern Society
Original Research
World Intellectual Property Organization
· Original study ↗
Methodology
WIPO data on brand value growth 2020-2022
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
World's largest 5,000 brands: 14% brand value growth rate. Source: World Intellectual Property Organization (2022). Via Lighthouse Intelligence -- https://lighthousedata.io/data/global-top-5000-brands-value-growth-2020-2022
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<blockquote cite="https://lighthousedata.io/data/global-top-5000-brands-value-growth-2020-2022" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>14%</strong> -- brand value growth rate for World's largest 5,000 brands<br><small>Source: World Intellectual Property Organization (2022) · <a href="https://lighthousedata.io/data/global-top-5000-brands-value-growth-2020-2022" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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