B Evidence Grade B Graded accuracy verified by the review judge Safe to Cite Dated

43.7%

43.7% -- ai tool adoption rate for global businesses (2017-2023)

2017-2023  · AIPRM

43.7% of global businesses incorporated at least one AI tool in their operations between 2017 and 2023.

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Attribution: AIPRM View source
Lighthouse Research Team
Last verified:  ·  How we verify data →
Source verified Evidence graded
Value
43.7%
Unit
Percentage
Data Vintage
2017-2023
Entity
global businesses
Geography
Global
B
Strong, reliable evidence

Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.

61/100 confidence

Single source - not yet corroborated

Extraction
50
Source Trust
60
Citation Chain
60
Independence
30
Methodology
45
Freshness
95
AIPRM Primary Tier C
https://dmidigitalmarketing.com/top-20-quotes-on-responsible-ai-for-marketers/ ↗
Confidence: 55/100 Vintage: 2017-2023 Channel: Deep Crawl
Source Article
Top 20 Quotes on Responsible AI for Marketers -
Jump to Section ToggleIf the previous decade of digital marketing growth felt like upgrading from a bicycle to a sports car, this decade, marked by the pervasive influence of AI, feels like jumping straight into a rocket ship. According to a report by AIPRM, companies benefitting from AI adoption ha…
Original Research
AIPRM · Original study ↗

Cited from an AIPRM report; secondary source (quote compilation article)

Methodology documented
Industrymarketing Company SizeAll sizes RegionGlobal RoleAll marketers
Plain Text
global businesses: 43.7% ai tool adoption rate. Source: AIPRM (2017-2023). Via Lighthouse Intelligence -- https://lighthousedata.io/data/global-businesses-ai-tool-adoption-43-7
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<blockquote cite="https://lighthousedata.io/data/global-businesses-ai-tool-adoption-43-7" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>43.7%</strong> -- ai tool adoption rate for global businesses<br><small>Source: AIPRM (2017-2023) · <a href="https://lighthousedata.io/data/global-businesses-ai-tool-adoption-43-7" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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