B
Evidence Grade B
Graded
under review
Safe to Cite
Current
36%
36% -- day 7 retention lift for First-person UGC testimonial ads in AI/creative tools (2026)
Attribution:
View source
Lighthouse Research Team
Last verified:
·
How we verify data →
Source verified
Evidence graded
Value
36%
Unit
Percentage
Data Vintage
2026
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
95
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
AppsFlyer
Primary
Tier A
https://www.campaignindonesia.id/article/bagaimana-iklan-mobile-yang-lebih-cerdas-mengalahkan-kampan… ↗
Source Article
Bagaimana iklan mobile yang lebih cerdas mengalahkan kampanye berbiaya besar: Laporan
Bagaimana iklan mobile yang lebih cerdas mengalahkan kampanye berbiaya besar: Laporan
Berdasarkan pengeluaran iklan sebesar $2,4 miliar di 1.300 aplikasi, laporan terbaru AppsFlyer mengungkapkan mengapa penceritaan emosional, tutorial, dan talenta asli platform kini mengungguli kreativitas berbiaya …
Original Research
AppsFlyer
· Original study ↗
Methodology
AppsFlyer State of Creative Optimisation
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
First-person UGC testimonial ads in AI/creative tools: 36% day 7 retention lift. Source: AppsFlyer (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/genai-ugc-testimonial-retention-lift
HTML Embed
<blockquote cite="https://lighthousedata.io/data/genai-ugc-testimonial-retention-lift" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>36%</strong> -- day 7 retention lift for First-person UGC testimonial ads in AI/creative tools<br><small>Source: AppsFlyer (2026) · <a href="https://lighthousedata.io/data/genai-ugc-testimonial-retention-lift" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
Share
Related Statistics
Use this data in your work
Copy the citation, embed the widget, or explore thousands more verified marketing statistics -- all free.