B Evidence Grade B Graded accuracy verified by the review judge Safe to Cite Recent

$0.04

$0.04 -- cost per click for Facebook in-stream Reels ads (2025)

2025  · n=100  · GEEKY Social

In an internal study of over 100 campaigns by GEEKY Social, in-stream Reels ads achieved an average CPC of approximately $0.036.

  • Values are approximate (~$0.036)
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Attribution: GEEKY Social View source
Lighthouse Research Team
Last verified:  ·  How we verify data →
Source verified Evidence graded
Value
$0.04
Unit
Currency Usd
Data Vintage
2025
Entity
Facebook in-stream Reels ads
Sample Size
100
B
Strong, reliable evidence

Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.

61/100 confidence

Single source - not yet corroborated

Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
GEEKY Social Primary Tier B
https://geekysocial.com/how-to-create-effective-facebook-ads-that-capture-attention/ ↗
Confidence: 53/100 Vintage: 2025 Channel: Deep Crawl
Source Article
How to Create Effective Facebook Ads That Capture Attention - GEEKY Social
How to Create Effective Facebook Ads That Capture Attention - Published on Table of Contents In today’s fast-paced digital space, people quickly scroll through their feeds via mobile devices. As a result, your ads only have a fraction of a second to grab their attention, communicate your message, an…
Original Research
GEEKY Social · Original study ↗

Company internal study of 100 campaigns

Methodology documented
Industrymarketing
Plain Text
Facebook in-stream Reels ads: $0.04 cost per click. Source: GEEKY Social (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/geeky-social-reels-cpc-2025
HTML Embed
<blockquote cite="https://lighthousedata.io/data/geeky-social-reels-cpc-2025" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>$0.04</strong> -- cost per click for Facebook in-stream Reels ads<br><small>Source: GEEKY Social (2025) · <a href="https://lighthousedata.io/data/geeky-social-reels-cpc-2025" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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