B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Recent
35%
35% -- click uplift percentage for Google Bedriftsprofil (profiles with photos) (2025)
Google Business Profiles with photos receive 35% more clicks to their website.
Attribution:
View source
Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
35%
Unit
Percentage
Data Vintage
2025
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Digital Mediepartner
Primary
Tier C
https://digitalmediepartner.no/lokal-seo-norge/ ↗
Source Article
Lokal SEO i Norge: Slik blir du synlig der kundene søker
Hver eneste dag søker nordmenn etter «tannlege Oslo», «rørlegger Bergen» og «advokat i nærheten». Disse søkene har én ting til felles: de leder ikke til den bedriften med fancy nettside, men til den som er optimalisert for lokalt søk.
Lokal SEO er forskjellen mellom å eksistere på Google og å bli fu…
Original Research
Digital Mediepartner
· Original study ↗
Methodology
Profiles with photos receive 35% more clicks to website.
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Google Bedriftsprofil (profiles with photos): 35% click uplift percentage. Source: Digital Mediepartner (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/gbp-photos-website-click-uplift
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<blockquote cite="https://lighthousedata.io/data/gbp-photos-website-click-uplift" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>35%</strong> -- click uplift percentage for Google Bedriftsprofil (profiles with photos)<br><small>Source: Digital Mediepartner (2025) · <a href="https://lighthousedata.io/data/gbp-photos-website-click-uplift" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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