B Evidence Grade B Graded accuracy verified by the review judge Safe to Cite Dated

46%

46% -- conversion rate decline for French e-commerce merchants (2022)

Name: Conversion Rate Decline Statistics
Creator: Lighthouse Intelligence
Published: 2026-07-16

2022 · LSA

46% of French e-commerce merchants observed a decline in their conversion rate in 2022.

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Attribution: LSA View source

Lighthouse Research Team

Last verified: 2026-07-16 · How we verify data →

Source verified Evidence graded

Value

46%

Unit

Percentage

Data Vintage

2022

Entity

French e-commerce merchants

Evidence Quality

Strong, reliable evidence

Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.

63/100 confidence

Single source - not yet corroborated

Score breakdown

Extraction

Source Trust

Citation Chain

Independence

Methodology

Freshness

Source

LSA Primary Tier A

https://comarketing-news.fr/e-commerce-5-leviers-pour-rebondir-face-aux-crises/ ↗

Confidence: 65/100 Vintage: 2022 Channel: Cc Extraction

Source Article

E-commerce : 5 leviers pour rebondir face aux crises | Comarketing-News

Par Stéphane Vendramini chez Sensefuel L’e-commerce a été le grand gagnant de la pandémie, mais l’année 2022 a marqué la fin des taux de croissance record. Dès le 1er trimestre 2022, en France, les ventes en ligne de produits subissaient une chute de 15 % par rapport à 2021. Cette baisse des ventes …

Original Research

LSA · Original study ↗

Methodology

Official survey data

Methodology documented

Segmentation

Channelrss_feed

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Plain Text

French e-commerce merchants: 46% conversion rate decline. Source: LSA (2022). Via Lighthouse Intelligence -- https://lighthousedata.io/data/french-ecommerce-conversion-rate-decline-2022

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<blockquote cite="https://lighthousedata.io/data/french-ecommerce-conversion-rate-decline-2022" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>46%</strong> -- conversion rate decline for French e-commerce merchants<br><small>Source: LSA (2022) · <a href="https://lighthousedata.io/data/french-ecommerce-conversion-rate-decline-2022" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>

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