B Evidence Grade B Graded accuracy verified by the review judge Safe to Cite Dated

83%

83% -- share of consumers researching products before purchase for French consumers (2019)

Name: Share Of Consumers Researching Products Before Purchase Statistics
Creator: Lighthouse Intelligence
Published: 2026-09-29

2019 · OpinionWay

83% of French consumers would research a product before buying it.

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Attribution: OpinionWay View source

Lighthouse Research Team

Last verified: 2026-09-29 · How we verify data →

Source verified Evidence graded

Value

83%

Unit

Percentage

Data Vintage

2019

Entity

French consumers

Evidence Quality

Strong, reliable evidence

Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.

61/100 confidence

Single source - not yet corroborated

Score breakdown

Extraction

Source Trust

Citation Chain

Independence

Methodology

Freshness

Source

OpinionWay Primary Tier B

https://www.alkemics.com/en/local-products-made-in-france-the-new-concerns-online-shoppers-2/ ↗

Confidence: 53/100 Vintage: 2019 Channel: Common Crawl

Source Article

Local products, made in France... The new concerns of online shoppers

Original Research

OpinionWay · Original study ↗

Methodology

OpinionWay survey for Alkemics 'The French and transparency on food products'

Methodology documented

Segmentation

Industrymarketing

Cite this stat

Plain Text

French consumers: 83% share of consumers researching products before purchase. Source: OpinionWay (2019). Via Lighthouse Intelligence -- https://lighthousedata.io/data/french-consumers-research-products-before-buying-2019

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<blockquote cite="https://lighthousedata.io/data/french-consumers-research-products-before-buying-2019" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>83%</strong> -- share of consumers researching products before purchase for French consumers<br><small>Source: OpinionWay (2019) · <a href="https://lighthousedata.io/data/french-consumers-research-products-before-buying-2019" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>

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