B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Current
15%
15% -- order return rate for Ecommerce footwear (2026)
Footwear ecommerce return rates typically range from 15% to 25%.
- Directional benchmark range
- Actual rates vary based on calculation denominator
Attribution:
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Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
15%
Unit
Percentage
Data Vintage
2026
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Richpanel and Eightx
Primary
Tier C
https://www.usedaymark.io/blog/what-is-a-good-return-rate ↗
Source Article
What Is a Good Return Rate for Ecommerce? (By Category)
Jul 30, 2026 · 6 min read
What Is a Good Return Rate for Ecommerce? (By Category)
First-hand guidance from the Daymark team on analytics workflows, growth reporting, and the operational metrics teams use to make decisions.
A good ecommerce return rate is about 19-20% of orders overall, though appare…
Original Research
Richpanel and Eightx
· Original study ↗
Methodology
Range 15-25%; midpoint used. Driver: fit uncertainty, lower than apparel overall. Ranges drawn from Richpanel's and Eightx's 2026 return rate data.
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Ecommerce footwear: 15% order return rate. Source: Richpanel and Eightx (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/footwear-ecommerce-return-rate-2026
HTML Embed
<blockquote cite="https://lighthousedata.io/data/footwear-ecommerce-return-rate-2026" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>15%</strong> -- order return rate for Ecommerce footwear<br><small>Source: Richpanel and Eightx (2026) · <a href="https://lighthousedata.io/data/footwear-ecommerce-return-rate-2026" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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