B Evidence Grade B Graded accuracy verified by the review judge Safe to Cite Dated

1,000,000,000

1,000,000,000 -- audience reach for FLIR (2019)

2019  · Hollywood Branded

FLIR's product placement program has reached over 1 billion viewers.

  • over 1 billion viewers
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Attribution: Hollywood Branded View source
Lighthouse Research Team
Last verified:  ·  How we verify data →
Source verified Evidence graded
Value
1,000,000,000
Unit
Count
Data Vintage
2019
Entity
FLIR
B
Strong, reliable evidence

Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.

61/100 confidence

Single source - not yet corroborated

Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
35
Freshness
95
Hollywood Branded Primary Tier B
https://blog.hollywoodbranded.com/7-insights-to-product-placement-you-need-to-know ↗
Confidence: 52/100 Vintage: 2019 Channel: Deep Crawl
Source Article
7 Insights About Product Placement You Need To Know
7 Insights About Product Placement You Need To Know Quick Answer Hollywood Branded shares 7 insights you really need to know before you start utilizing this marketing practice. It's Magic. Or So People Think... Product placement seems like mystical marketing magic to many people. I know this is a be…
Original Research
Hollywood Branded · Original study ↗

Agency-estimated cumulative viewer reach from product placement content

Methodology documented
Industrymarketing
Plain Text
FLIR: 1,000,000,000 audience reach. Source: Hollywood Branded (2019). Via Lighthouse Intelligence -- https://lighthousedata.io/data/flir-placement-viewer-reach
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<blockquote cite="https://lighthousedata.io/data/flir-placement-viewer-reach" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>1,000,000,000</strong> -- audience reach for FLIR<br><small>Source: Hollywood Branded (2019) · <a href="https://lighthousedata.io/data/flir-placement-viewer-reach" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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