B Evidence Grade B Graded accuracy verified by the review judge Safe to Cite Recent

77%

77% -- social media adoption rate for Financial services marketers (2025)

2025  · NYTLicensing

77% of financial marketers leverage social media.

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Attribution: NYTLicensing View source
Lighthouse Research Team
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Source verified Evidence graded
Value
77%
Unit
Percentage
Data Vintage
2025
Entity
Financial services marketers
B
Strong, reliable evidence

Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.

61/100 confidence

Single source - not yet corroborated

Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
NYTLicensing Primary Tier C
https://limitless.center/financial-services-marketing-agency-limitless-agency/ ↗
Confidence: 48/100 Vintage: 2025 Channel: Deep Crawl
Source Article
Financial Services Marketing Strategy | LIMITLESS Digital Agency 📈
The financial services industry is at a pivotal moment as we move into 2025, with marketing strategies evolving rapidly to meet the demands of a tech-savvy, value-driven, and increasingly discerning customer base. From AI-powered personalization to sustainability-focused campaigns, the next five yea…
Original Research
NYTLicensing · Original study ↗

Attributed to NYTLicensing data

Methodology documented
Industrymarketing
Plain Text
Financial services marketers: 77% social media adoption rate. Source: NYTLicensing (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/financial-marketers-social-media-usage
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<blockquote cite="https://lighthousedata.io/data/financial-marketers-social-media-usage" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>77%</strong> -- social media adoption rate for Financial services marketers<br><small>Source: NYTLicensing (2025) · <a href="https://lighthousedata.io/data/financial-marketers-social-media-usage" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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