B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Dated
51%
51% -- social network penetration for Facebook (2010)
Facebook had the highest penetration among social networking sites at 51% in a survey of 2,884 consumers across 14 countries.
- Based on an online sample survey of consumers aged 18 to 55 years old across 14 countries
Attribution:
View source
Lighthouse Research Team
Last verified:
·
How we verify data →
Source verified
Evidence graded
Value
51%
Unit
Percentage
Data Vintage
2010
Entity
Sample Size
2,884
Geography
North America
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Online Media Gazette
Primary
Tier B
http://www.seopledge.com/2010-social-media-facts/ ↗
Source Article
2010 Social Media Facts
Original Research
Online Media Gazette
· Original study ↗
Methodology
Online sample survey by Online Media Gazette
Methodology documented
Segmentation
Industrycontent_marketing,media_entertainment
RegionNorth America
RoleAll marketers
Channelsocial
Cite this stat
Plain Text
Facebook: 51% social network penetration. Source: Online Media Gazette (2010). Via Lighthouse Intelligence -- https://lighthousedata.io/data/facebook-penetration-survey-2010
HTML Embed
<blockquote cite="https://lighthousedata.io/data/facebook-penetration-survey-2010" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>51%</strong> -- social network penetration for Facebook<br><small>Source: Online Media Gazette (2010) · <a href="https://lighthousedata.io/data/facebook-penetration-survey-2010" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
Share
Use this data in your work
Copy the citation, embed the widget, or explore thousands more verified marketing statistics -- all free.