B Evidence Grade B Use with Hedging Recent

$2 — cost per click for Facebook leads campaigns (2025)

Name: Cost Per Click Statistics
Creator: Lighthouse Research
Published: 2026-02-15

2025 · n=15 · Survey · WordStream

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Source: WordStream View source

Curated by Aaron Agius · Founder, Louder Online

Last verified: 2026-02-16 · How we verify data →

Source verified Evidence graded

Value

Unit

Currency Usd

Data Vintage

2025

Entity

Facebook leads campaigns

Sample Size

Study Type

Survey

Trend

Stable

Evidence Quality

Strong, reliable evidence

Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.

59/100 confidence

Score breakdown

Extraction

Source Trust

Citation Chain

Independence

Methodology

Freshness

Sources (4)

WordStream Primary Tier A

https://www.wordstream.com/blog/2024-google-ads-benchmarks ↗

Confidence: 0/100 Vintage: 2025

Also cited by

Blogging Wizard https://bloggingwizard.com/facebook-statistics/

2026-02-15

wordstream.com https://www.wordstream.com/blog/facebook-ads-benchmarks-2025

2026-02-16

Keywordseverywhere https://keywordseverywhere.com/blog/facebook-stats/

2026-02-16

Original Research

WordStream · Original study ↗

Segmentation

RoleSocial Media Manager Channelsocial

Cite this stat

Suggested hedging: Multiple industry sources report that [claim] Industry data from the source indicates that [claim] According to research from the source, [claim] Based on the source's analysis of n=available data respondents, [claim]

Plain Text

Facebook leads campaigns: $2 cost per click. Source: WordStream (2025). Via Lighthouse Research Data — https://lighthousedata.io/data/facebook-leads-campaigns-cpc-2025

HTML Embed

<blockquote cite="https://lighthousedata.io/data/facebook-leads-campaigns-cpc-2025" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>$2</strong> — cost per click for Facebook leads campaigns<br><small>Source: WordStream (2025) · <a href="https://lighthousedata.io/data/facebook-leads-campaigns-cpc-2025" target="_blank" rel="noopener">Lighthouse Data</a></small></blockquote>

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