B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Recent
$1
$1 -- average cpc for Global Gaming industry (2025)
The global baseline average Facebook Ads CPC was $1.15 across overlapping months from September 2024 to August 2025.
- Global baseline across overlapping months September 2024 to August 2025
Attribution:
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Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
$1
Unit
Currency Usd
Data Vintage
2025
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Superads.ai
Primary
Tier B
https://www.superads.ai/facebook-ads-costs/cpc-cost-per-click/gaming/netherlands ↗
Source Article
Facebook Ads CPC Benchmarks for Gaming in Netherlands (2025)
Facebook Ads Insights Tool
Understand how your CPC compares. Dive into benchmark data by industry, region, and campaign type
October 2024 - October 2025
Detailed observation of presented data
- Scope: This analysis looks at cost-per-click (CPC) trends for industry Gaming and target country Netherlan…
Original Research
Superads.ai
· Original study ↗
Methodology
Based on $3B worth of advertising data from Superads dataset.
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Global Gaming industry: $1 average cpc. Source: Superads.ai (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/facebook-ads-cpc-global-benchmarks-gaming
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<blockquote cite="https://lighthousedata.io/data/facebook-ads-cpc-global-benchmarks-gaming" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>$1</strong> -- average cpc for Global Gaming industry<br><small>Source: Superads.ai (2025) · <a href="https://lighthousedata.io/data/facebook-ads-cpc-global-benchmarks-gaming" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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