B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Dated
$78,678
$78,678 -- advertising value equivalency for Evoqua Water Technologies Sustainability and Innovation Hub launch PR campaign (2021)
The PR campaign executed by The Baker Agency for the grand opening of Evoqua Water Technologies' Sustainability and Innovation Hub yielded an advertising value equivalency (AVE) of $78,678.
Attribution:
View source
Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
$78,678
Unit
Currency Usd
Data Vintage
2021
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Baker Public Relations (The Baker Agency)
Primary
Tier B
https://bakerpublicrelations.com/case-studies/evoqua-technologies/ ↗
Source Article
Evoqua Technologies
Original Research
Baker Public Relations (The Baker Agency)
· Original study ↗
Methodology
Agency case study reporting AVE from earned media coverage for a single campaign launch event
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Evoqua Water Technologies Sustainability and Innovation Hub launch PR campaign: $78,678 advertising value equivalency. Source: Baker Public Relations (The Baker Agency) (2021). Via Lighthouse Intelligence -- https://lighthousedata.io/data/evoqua-hub-ave-2021
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<blockquote cite="https://lighthousedata.io/data/evoqua-hub-ave-2021" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>$78,678</strong> -- advertising value equivalency for Evoqua Water Technologies Sustainability and Innovation Hub launch PR campaign<br><small>Source: Baker Public Relations (The Baker Agency) (2021) · <a href="https://lighthousedata.io/data/evoqua-hub-ave-2021" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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