B Evidence Grade B Graded under review Safe to Cite Current

70%

70% -- cart abandonment rate for Europa (2026)

Name: Cart Abandonment Rate Statistics
Creator: Lighthouse Intelligence
Published: 2026-08-08

2026 · Docomo Digital

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Attribution: Docomo Digital View source

Lighthouse Research Team

Last verified: 2026-08-08 · How we verify data →

Source verified Evidence graded

Value

70%

Unit

Percentage

Data Vintage

2026

Entity

Europa

Evidence Quality

Strong, reliable evidence

Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.

60/100 confidence

Score breakdown

Extraction

Source Trust

Citation Chain

Independence

Methodology

Freshness

Sources (6)

Docomo Digital Primary Tier C

https://www.bitmat.it/news/docomo-digital-presenta-group-split-payment-method/ ↗

Confidence: 44/100 Vintage: 2026 Channel: Common Crawl

Source Article

Docomo Digital presenta Group e Split Payment Method

In occasione della XXII edizione del Netcomm Forum Docomo Digital Payment Services, la divisione pagamenti digitali di Docomo Digital, ha presentato due nuovi sistemi di pagamento digitale: il Group e lo Split Payment Method. Uno degli ostacoli maggiori alla finalizzazione di un acquisto online è ra…

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Original Research

Docomo Digital · Original study ↗

Segmentation

Industrymarketing

Cite this stat

Plain Text

Europa: 70% cart abandonment rate. Source: Docomo Digital (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/european_avg_cart_abandonment_rate

HTML Embed

<blockquote cite="https://lighthousedata.io/data/european_avg_cart_abandonment_rate" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>70%</strong> -- cart abandonment rate for Europa<br><small>Source: Docomo Digital (2026) · <a href="https://lighthousedata.io/data/european_avg_cart_abandonment_rate" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>

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