B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Current
$2
$2 -- cpm for epsilon-transactional-specialty-retail-gift-store-purchasers (2026)
The CPM for the Epsilon Transactional Specialty Retail (gift store purchasers, average frequency) audience segment is $1.50 USD.
Attribution:
View source
Lighthouse Research Team
Last verified:
·
How we verify data →
Source verified
Evidence graded
Value
$2
Unit
Currency Usd
Data Vintage
2026
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Score breakdown
Extraction
95
Source Trust
60
Citation Chain
20
Independence
30
Methodology
30
Freshness
95
Sources (4)
Skydeo
Primary
Tier A
https://skydeo.com/segment/epsilon-transactional-specialty-retail-gift-store-purchasers-frequency-mo… ↗
Source Article
Frequency - Specialty Retail Audience Segment | Skydeo
Transactional Specialty Retail
Frequency
People who make purchases at gift stores at an average frequency, relative to all observed customers
Pricing
- CPM
- $1.50
- CPM Cap
- $3.00
Reach
- Android
- 12.0M
- iOS
- 20.0M
Platform Availability
LiveRamp
LiveRamp ID: 1000994649
Segment Info
- SAM ID
- E…
Also cited by
statista.com
https://www.statista.com/
2026-08-16
triplewhale.com
https://www.triplewhale.com/
2026-08-16
influencermarketinghub.com
https://influencermarketinghub.com/
2026-08-16
Original Research
Skydeo
· Original study ↗
Segmentation
IndustryRetail
Cite this stat
Plain Text
epsilon-transactional-specialty-retail-gift-store-purchasers: $2 cpm. Source: Skydeo (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/epsilon-transactional-specialty-retail-gift-store-purchasers-cpm
HTML Embed
<blockquote cite="https://lighthousedata.io/data/epsilon-transactional-specialty-retail-gift-store-purchasers-cpm" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>$2</strong> -- cpm for epsilon-transactional-specialty-retail-gift-store-purchasers<br><small>Source: Skydeo (2026) · <a href="https://lighthousedata.io/data/epsilon-transactional-specialty-retail-gift-store-purchasers-cpm" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
Share
Related Statistics
Use this data in your work
Copy the citation, embed the widget, or explore thousands more verified marketing statistics -- all free.