B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Recent
$35
$35 -- cpm for Financial co-marketing campaigns adhering to compliance and ethical standards (2025)
Financial co-marketing campaigns adhering to compliance and ethical standards had an average CPM of $35 in 2025.
- Higher than general markets due to compliance
Attribution:
View source
Lighthouse Research Team
Last verified:
·
How we verify data →
Source verified
Evidence graded
Value
$35
Unit
Currency Usd
Data Vintage
2025
Entity
Geography
Global
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
20
Independence
70
Methodology
45
Freshness
95
Sources (4)
McKinsey & Company
Primary
Tier B
https://finanads.com/co‑marketing-without-co‑mingling-clear-lines-for-regulated-part… ↗
Source Article
Co‑Marketing Without Co‑Mingling: Clear Lines for Regulated Partnerships - Finanads - Best Marketing And Sales System For Financial Professionals
Financial Co‑Marketing Without Co‑Mingling: Clear Lines for Regulated Partnerships — For Financial Advertisers and Wealth Managers
Key Takeaways & Trends for Financial Advertisers and Wealth Managers (2025–2030)
- Financial co-marketing without co-mingling is critical for compliance and trust in reg…
Also cited by
triplewhale.com
https://www.triplewhale.com/
2026-08-16
consultancy.eu
https://www.consultancy.eu/
2026-08-16
influencermarketinghub.com
https://influencermarketinghub.com/
2026-08-16
Original Research
McKinsey & Company
· Original study ↗
Methodology
McKinsey FinTech Insights 2025, HubSpot Financial Benchmarks
Methodology documented
Segmentation
IndustryFinTech
RegionGlobal
RoleAll marketers
Channelmulti-channel
Cite this stat
Plain Text
Financial co-marketing campaigns adhering to compliance and ethical standards: $35 cpm. Source: McKinsey & Company (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/financial-co-marketing-cpm
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<blockquote cite="https://lighthousedata.io/data/financial-co-marketing-cpm" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>$35</strong> -- cpm for Financial co-marketing campaigns adhering to compliance and ethical standards<br><small>Source: McKinsey & Company (2025) · <a href="https://lighthousedata.io/data/financial-co-marketing-cpm" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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