B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Dated
29%
29% -- digital first strategy adoption intent rate for enterprise organisations (2023)
According to IDG's 2023 Digital Business Study, 29% of enterprise organisations intend to adopt a digital-first approach.
Attribution:
View source
Lighthouse Research Team
Last verified:
·
How we verify data →
Source verified
Evidence graded
Value
29%
Unit
Percentage
Data Vintage
2023
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
IDG
Primary
Tier B
https://www.landdigital.agency/insights/the-pillars-of-a-winning-digital-strategy ↗
Source Article
Digital Strategies: Why You Need One & Pillars For Success
All well-executed plans begin with a comprehensive strategy. The Greeks hiding in their Trojan horse, England winning the ’66 World Cup, Crazy Frog earning almost $500m in ringtone downloads and somehow spending four weeks at the top of the charts. Our bad, now that’s going to be stuck in your head …
Original Research
IDG
· Original study ↗
Methodology
Segment-level (enterprise) figure from IDG's 2023 Digital Business Study: share of enterprise organisations intending to adopt a digital-first approach.
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
enterprise organisations: 29% digital first strategy adoption intent rate. Source: IDG (2023). Via Lighthouse Intelligence -- https://lighthousedata.io/data/enterprise-orgs-intending-digital-first-2023
HTML Embed
<blockquote cite="https://lighthousedata.io/data/enterprise-orgs-intending-digital-first-2023" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>29%</strong> -- digital first strategy adoption intent rate for enterprise organisations<br><small>Source: IDG (2023) · <a href="https://lighthousedata.io/data/enterprise-orgs-intending-digital-first-2023" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
Share
Related Statistics
Use this data in your work
Copy the citation, embed the widget, or explore thousands more verified marketing statistics -- all free.