B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Current
7.4%
7.4% -- email click through rate for outbound email campaigns (2026)
The benchmark click-through rate (CTR) for outbound email campaigns is 7.4%.
Attribution:
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Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
7.4%
Unit
Percentage
Data Vintage
2026
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Launch Team Inc
Primary
Tier B
https://prospeo.io/s/sales-dashboard-examples ↗
Source Article
10 Sales Dashboard Examples With Real KPIs (2026)
10 Sales Dashboard Examples (With the Benchmarks Nobody Else Shares)
It's Monday morning. Your VP pulls up the pipeline dashboard in the all-hands and asks why forecast accuracy is off - again. You stare at the numbers and realize you don't trust a single one.
Most sales dashboard examples you'll fi…
Original Research
Launch Team Inc
· Original study ↗
Methodology
Launch Team Inc's planning benchmarks
Segmentation
Industrymarketing
Cite this stat
Plain Text
outbound email campaigns: 7.4% email click through rate. Source: Launch Team Inc (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/email_ctr_outbound
HTML Embed
<blockquote cite="https://lighthousedata.io/data/email_ctr_outbound" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>7.4%</strong> -- email click through rate for outbound email campaigns<br><small>Source: Launch Team Inc (2026) · <a href="https://lighthousedata.io/data/email_ctr_outbound" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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