B Evidence Grade B Graded accuracy verified by the review judge Safe to Cite Aging

16%

16% -- traffic share for email marketing (2024)

2024  · Awin

Email marketing accounts for 16% of affiliate-driven traffic.

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Attribution: Awin View source
Lighthouse Research Team
Last verified:  ·  How we verify data →
Source verified Evidence graded
Value
16%
Unit
Percentage
Data Vintage
2024
Entity
email marketing
B
Strong, reliable evidence

Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.

64/100 confidence

Single source - not yet corroborated

Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Awin Primary Tier C
https://bebusinessed.com/statistics/50-affiliate-marketing-statistics-and-facts-insights-for-2024/ ↗
Confidence: 23/100 Vintage: 2024 Channel: Common Crawl
Source Article
50 Affiliate Marketing Statistics and Facts: Insights for 2024 |
Original Research
Awin · Original study ↗

Cited from Awin

Methodology documented
Industrymarketing
Plain Text
email marketing: 16% traffic share. Source: Awin (2024). Via Lighthouse Intelligence -- https://lighthousedata.io/data/email-share-affiliate-traffic
HTML Embed
<blockquote cite="https://lighthousedata.io/data/email-share-affiliate-traffic" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>16%</strong> -- traffic share for email marketing<br><small>Source: Awin (2024) · <a href="https://lighthousedata.io/data/email-share-affiliate-traffic" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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