B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Recent
1.08%
1.08% -- traffic share for AI assistants (2025)
AI assistants drive approximately 1.08% of all website visits across a broad cross-section of sites.
Attribution:
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Lighthouse Research Team
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Source verified
Evidence graded
Value
1.08%
Unit
Percentage
Data Vintage
2025
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
60
Independence
30
Methodology
45
Freshness
95
Source
Similarweb / Ahrefs
Primary
Tier B
https://www.harborseo.ai/ai-seo-statistics-2026 ↗
Source Article
AI SEO Statistics 2026
AI SEO Statistics 2026
46+ source-linked data points on the state of search in the age of ChatGPT, AI Overviews, Perplexity, and the great publisher collapse — every number has a citation.
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Last updated April 202…
Original Research
Similarweb / Ahrefs
· Original study ↗
Methodology
Similarweb / Ahrefs AI referral reports
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
AI assistants: 1.08% traffic share. Source: Similarweb / Ahrefs (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/ai-referral-traffic-share
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<blockquote cite="https://lighthousedata.io/data/ai-referral-traffic-share" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>1.08%</strong> -- traffic share for AI assistants<br><small>Source: Similarweb / Ahrefs (2025) · <a href="https://lighthousedata.io/data/ai-referral-traffic-share" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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