B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Dated
75%
75% -- share of emails opened on mobile for email marketing (2012)
75% of emails are opened from a mobile device.
Attribution:
View source
Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
75%
Unit
Percentage
Data Vintage
2012
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
starfish360.com
Primary
Tier C
http://starfish360.com/ ↗
Source Article
Starfish 360
Original Research
starfish360.com
· Original study ↗
Methodology
Cited from Bill Boorman, ATC 2012
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
email marketing: 75% share of emails opened on mobile. Source: starfish360.com (2012). Via Lighthouse Intelligence -- https://lighthousedata.io/data/email-opened-mobile-75pct
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<blockquote cite="https://lighthousedata.io/data/email-opened-mobile-75pct" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>75%</strong> -- share of emails opened on mobile for email marketing<br><small>Source: starfish360.com (2012) · <a href="https://lighthousedata.io/data/email-opened-mobile-75pct" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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