B
Evidence Grade B
Graded
under review
Safe to Cite
Dated
$4
$4 -- cost per interaction for customer service email (2018)
Attribution:
View source
Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
$4
Unit
Currency Usd
Data Vintage
2018
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Astute Solutions
Primary
Tier B
https://www.astutesolutions.com/blog/articles/creating-excellent-web-self-service-experiences-part-3 ↗
Source Article
Creating Excellent Web Self
Original Research
Astute Solutions
· Original study ↗
Methodology
Vendor blog citing industry cost benchmarks for customer service channels
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
customer service email: $4 cost per interaction. Source: Astute Solutions (2018). Via Lighthouse Intelligence -- https://lighthousedata.io/data/email-cost-per-interaction-2018
HTML Embed
<blockquote cite="https://lighthousedata.io/data/email-cost-per-interaction-2018" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>$4</strong> -- cost per interaction for customer service email<br><small>Source: Astute Solutions (2018) · <a href="https://lighthousedata.io/data/email-cost-per-interaction-2018" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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