B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Aging
42%
42% -- email capture rate for DermLab (Q2 2024)
DermLab's 8-question skin type quiz achieved a 42% email capture rate when placing the opt-in gate at question 5.
Attribution:
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Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
42%
Unit
Percentage
Data Vintage
Q2 2024
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
95
Source Trust
50
Citation Chain
90
Independence
30
Methodology
45
Freshness
76
Source
Build Grow Scale
Primary
Tier A
https://buildgrowscale.com/interactive-content-ecommerce-conversion-case-study ↗
Source Article
Interactive Content Ecommerce: 28% Conversion Lift | Build Grow Scale
What You’ll Learn
- How a Shopify Plus Store Used Interactive Content to Boost Conversions 28%
- The Challenge: Generic Recommendations Were Killing Conversions
- The Solution: A Strategic Skin Type Quiz
- The Results: 28% Conversion Lift in 6 Weeks
- The Quiz Structure: What Made It Work
- Key Lear…
Original Research
Build Grow Scale
· Original study ↗
Methodology
Case study on implementation of a skin type quiz.
Methodology documented
Segmentation
Channelcommon_crawl
Cite this stat
Plain Text
DermLab: 42% email capture rate. Source: Build Grow Scale (Q2 2024). Via Lighthouse Intelligence -- https://lighthousedata.io/data/email-capture-rate-dermlab-2024
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<blockquote cite="https://lighthousedata.io/data/email-capture-rate-dermlab-2024" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>42%</strong> -- email capture rate for DermLab<br><small>Source: Build Grow Scale (Q2 2024) · <a href="https://lighthousedata.io/data/email-capture-rate-dermlab-2024" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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