B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Dated
2.2%
2.2% -- email bounce rate for Worst-performing industries (highest industry bounce rate) (2020)
The highest industry email bounce rate reaches up to 2.20% according to a 2020 Campaign Monitor study cited by the source.
Attribution:
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Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
2.2%
Unit
Percentage
Data Vintage
2020
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
95
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
mondedumail.com
Primary
Tier A
https://mondedumail.com/emailing-taux-de-delivrabilite-moyen/amp/ ↗
Source Article
Emailing : Le Taux de Délivrabilité moyen en 2020
La délivrabilité correspond au pourcentage de mails qui arrivent dans une boîte mail. Plusieurs facteurs vont influencer ce dernier, les filtres anti spam, des listes qui ne sont plus à jour ou un logiciel emailing pas très efficace.
Taux de délivrabilité moyen en 2020 est de 99.3 %, il y a donc uni…
Original Research
mondedumail.com
· Original study ↗
Methodology
Upper bound of industry bounce-rate range reported by the source (0.40% to 2.20%)
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Worst-performing industries (highest industry bounce rate): 2.2% email bounce rate. Source: mondedumail.com (2020). Via Lighthouse Intelligence -- https://lighthousedata.io/data/email-bounce-rate-highest-industry-2020
HTML Embed
<blockquote cite="https://lighthousedata.io/data/email-bounce-rate-highest-industry-2020" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>2.2%</strong> -- email bounce rate for Worst-performing industries (highest industry bounce rate)<br><small>Source: mondedumail.com (2020) · <a href="https://lighthousedata.io/data/email-bounce-rate-highest-industry-2020" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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