B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Current
$12
$12 -- cost per click for Google Search Ads (electrical/home services) (2026)
The cost per click for Google Search Ads in electrical home services is $12.18, the highest in home services.
Attribution:
View source
Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
$12
Unit
Currency Usd
Data Vintage
2026
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
SearchLight Digital / LocaliQ
Primary
Tier C
https://www.baadigi.com/services/digital-marketing/electricians ↗
Source Article
Electrician Marketing — More Calls, Booked Crews
Original Research
SearchLight Digital / LocaliQ
· Original study ↗
Methodology
Cited as 2026 electrical benchmark from SearchLight Digital / LocaliQ
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Google Search Ads (electrical/home services): $12 cost per click. Source: SearchLight Digital / LocaliQ (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/electrician-google-ads-cpc-2026
HTML Embed
<blockquote cite="https://lighthousedata.io/data/electrician-google-ads-cpc-2026" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>$12</strong> -- cost per click for Google Search Ads (electrical/home services)<br><small>Source: SearchLight Digital / LocaliQ (2026) · <a href="https://lighthousedata.io/data/electrician-google-ads-cpc-2026" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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