B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Current
40%
40% -- return to origin rate for Cod Orders Some Regions (2026)
Return-to-origin (RTO) rates for cash-on-delivery (COD) orders spike to 40% in some regions.
- Represents the upper spike in specific regions, compared to the 20–25% average
Attribution:
View source
Lighthouse Research Team
Last verified:
·
How we verify data →
Source verified
Evidence graded
Value
40%
Unit
Percentage
Data Vintage
2026
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Score breakdown
Extraction
75
Source Trust
50
Citation Chain
20
Independence
30
Methodology
30
Freshness
95
Sources (3)
EasySellApp
Primary
Tier B
https://easysellapp.com/it/blogs/wiki/fast-shipping-cod-ecommerce-delivery-speed-2026 ↗
Source Article
5-Day Shipping Is the New Baseline (Your Courier Takes 12)
Original Research
EasySellApp
· Original study ↗
Segmentation
Industrymarketing
Cite this stat
Plain Text
Cod Orders Some Regions: 40% return to origin rate. Source: EasySellApp (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/easysellapp-fast-shipping-cod-rto-rate-cod-orders-some-regions
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<blockquote cite="https://lighthousedata.io/data/easysellapp-fast-shipping-cod-rto-rate-cod-orders-some-regions" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>40%</strong> -- return to origin rate for Cod Orders Some Regions<br><small>Source: EasySellApp (2026) · <a href="https://lighthousedata.io/data/easysellapp-fast-shipping-cod-rto-rate-cod-orders-some-regions" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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