B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Dated
57%
57% -- app download growth rate for Dunkin' app (2020-09)
The Dunkin' app saw a 57% increase in app downloads following the launch of 'The Charli' drink.
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Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
57%
Unit
Percentage
Data Vintage
2020-09
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Rogue Rocket
Primary
Tier C
https://blog.hollywoodbranded.com/influencers-monetizing-their-daily-routine ↗
Source Article
Influencers Monetizing Their Daily Routine
Influencers Monetizing Their Daily Routine
Quick Answer
Hollywood Branded discusses influencers monetizing parts of their signature brand to create innovative partnerships with their favorite brands.
Influencer Partnerships Based On Signature Brand
Everyone dreams of being sponsored by their favorit…
Original Research
Rogue Rocket
· Original study ↗
Methodology
App download growth tied to 'The Charli' launch
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Dunkin' app: 57% app download growth rate. Source: Rogue Rocket (2020-09). Via Lighthouse Intelligence -- https://lighthousedata.io/data/dunkin-app-downloads-increase-charli-2020
HTML Embed
<blockquote cite="https://lighthousedata.io/data/dunkin-app-downloads-increase-charli-2020" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>57%</strong> -- app download growth rate for Dunkin' app<br><small>Source: Rogue Rocket (2020-09) · <a href="https://lighthousedata.io/data/dunkin-app-downloads-increase-charli-2020" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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