B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Dated
60,000
60,000 -- social shares for Dodge 'Guts Over Fear' ad (2014)
The Dodge 'Guts Over Fear' ad had attracted nearly 60,000 shares by December 2014.
- The source notes 'nearly 60,000 shares' rather than exactly 60,000.
Attribution:
View source
Lighthouse Research Team
Last verified:
·
How we verify data →
Source verified
Evidence graded
Value
60,000
Unit
Count
Data Vintage
2014
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
35
Freshness
95
Source
Unruly
Primary
Tier B
https://unruly.co/blog/article/2014/12/05/cara-delevigne-gift-horses-singing-supermarket-five-ads-wa… ↗
Source Article
Cara Delevingne, gift horses and the singing supermarket: 5 ads you should watch right now
Original Research
Unruly
· Original study ↗
Methodology
Approximate share count reported by Unruly; 'nearly 60,000'
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Dodge 'Guts Over Fear' ad: 60,000 social shares. Source: Unruly (2014). Via Lighthouse Intelligence -- https://lighthousedata.io/data/dodge-eminem-ad-shares-60000
HTML Embed
<blockquote cite="https://lighthousedata.io/data/dodge-eminem-ad-shares-60000" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>60,000</strong> -- social shares for Dodge 'Guts Over Fear' ad<br><small>Source: Unruly (2014) · <a href="https://lighthousedata.io/data/dodge-eminem-ad-shares-60000" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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