B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Recent
17%
17% -- customer spending uplift for dispensaries with merchandise programs (2025)
Dispensaries implementing custom merchandise programs report 17% higher average per-customer spend compared to those without such programs.
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Lighthouse Research Team
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Source verified
Evidence graded
Value
17%
Unit
Percentage
Data Vintage
2025
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
munchmakers.com
Primary
Tier C
https://www.munchmakers.com/blog/custom-smoke-merchandise-elevate-your-brand-with-personalized-smoki… ↗
Source Article
Custom Smoke Merchandise: Elevate Your Brand with Persona...
In an industry projected to reach $65 billion globally by 2028, cannabis and CBD businesses face unprecedented competition for customer attention and loyalty. While digital marketing captures immediate interest, smart brands understand that lasting connections require something more tangible. Enter …
Original Research
munchmakers.com
· Original study ↗
Methodology
Claim cited without named original study
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
dispensaries with merchandise programs: 17% customer spending uplift. Source: munchmakers.com (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/dispensary-merch-spending-lift
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<blockquote cite="https://lighthousedata.io/data/dispensary-merch-spending-lift" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>17%</strong> -- customer spending uplift for dispensaries with merchandise programs<br><small>Source: munchmakers.com (2025) · <a href="https://lighthousedata.io/data/dispensary-merch-spending-lift" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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