B
Evidence Grade B
Graded
under review
Safe to Cite
Current
33%
33% -- repeat customers who would not shop again after difficult returns for online retail repeat customers (2026)
Attribution:
View source
Lighthouse Research Team
Last verified:
·
How we verify data →
Source verified
Evidence graded
Value
33%
Unit
Percentage
Data Vintage
2026
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Narvar
Primary
Tier C
https://bergenlogistics.com/blog/e-commerce-order-fulfillment-process-what-you-need-to-know/ ↗
Source Article
The eCommerce Order Fulfillment Process Explained
Original Research
Narvar
· Original study ↗
Methodology
Cited from a Narvar consumer report; methodology not stated
Methodology documented
Trend Over Time
| Period | Value | Change |
|---|---|---|
| 2021 | 33% | |
| 2026 (current) | 33% | 0% |
Segmentation
Industrymarketing
Cite this stat
Plain Text
online retail repeat customers: 33% repeat customers who would not shop again after difficult returns. Source: Narvar (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/difficult-returns-churn-33
HTML Embed
<blockquote cite="https://lighthousedata.io/data/difficult-returns-churn-33" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>33%</strong> -- repeat customers who would not shop again after difficult returns for online retail repeat customers<br><small>Source: Narvar (2026) · <a href="https://lighthousedata.io/data/difficult-returns-churn-33" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
Share
Related Statistics
Use this data in your work
Copy the citation, embed the widget, or explore thousands more verified marketing statistics -- all free.