B Evidence Grade B Graded accuracy verified by the review judge Safe to Cite Recent

25%

25% -- marketing roi lift percentage for Organizations that integrated AI-based campaign management (2025-10)

2025-10  · Deloitte Digital

Organizations that integrated AI-based campaign management experienced an average 25% increase in marketing ROI.

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Attribution: Deloitte Digital View source
Lighthouse Research Team
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Source verified Evidence graded
Value
25%
Unit
Percentage
Data Vintage
2025-10
Entity
Organizations that integrated AI-based campaign management
B
Strong, reliable evidence

Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.

61/100 confidence

Single source - not yet corroborated

Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Deloitte Digital Primary Tier C
https://www.atomi.co.il/blog/meta-andromeda/ ↗
Confidence: 48/100 Vintage: 2025-10 Channel: Common Crawl
Source Article
Meta Andromeda: איך משתנים חוקי הפרסום בפייסבוק ובאינסטגרם
Original Research
Deloitte Digital · Original study ↗

Average marketing ROI increase attributed to real-time optimization; cited from Deloitte Digital research (October 2025)

Methodology documented
Industrymarketing
Plain Text
Organizations that integrated AI-based campaign management: 25% marketing roi lift percentage. Source: Deloitte Digital (2025-10). Via Lighthouse Intelligence -- https://lighthousedata.io/data/deloitte-ai-campaign-roi-25-percent-lift
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<blockquote cite="https://lighthousedata.io/data/deloitte-ai-campaign-roi-25-percent-lift" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>25%</strong> -- marketing roi lift percentage for Organizations that integrated AI-based campaign management<br><small>Source: Deloitte Digital (2025-10) · <a href="https://lighthousedata.io/data/deloitte-ai-campaign-roi-25-percent-lift" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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