B Evidence Grade B Graded accuracy verified by the review judge Safe to Cite Current

70%

70% -- service customer retention rate for US car dealership service departments (2026)

Name: Service Customer Retention Rate Statistics
Creator: Lighthouse Intelligence
Published: 2026-09-15

2026 · EasyCare (quoted in TVI MarketPro3 NADA Show 2026 coverage)

Industry discussions at NADA Show 2026 frequently cite a 70% service customer retention rate benchmark for dealership service departments.

Quoted as an industry talking point/benchmark rather than a verified empirical study measurement

Cite this stat Share How we verify

Attribution: EasyCare (quoted in TVI MarketPro3 NADA Show 2026 coverage) View source

Lighthouse Research Team

Last verified: 2026-09-15 · How we verify data →

Source verified Evidence graded

Value

70%

Unit

Percentage

Data Vintage

2026

Entity

US car dealership service departments

Geography

Evidence Quality

Strong, reliable evidence

Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.

61/100 confidence

Single source - not yet corroborated

Score breakdown

Extraction

Source Trust

Citation Chain

Independence

Methodology

Freshness

Source

EasyCare (quoted in TVI MarketPro3 NADA Show 2026 coverage) Primary Tier C

https://www.tvi-mp3.com/solutions ↗

Confidence: 48/100 Vintage: 2026 Channel: Deep Crawl

Source Article

Solutions | TVI Market Pro 3

Marketing Solutions We leverage years of experience in the automotive industry developing and utilizing data processing algorithms to identify a target audience with a specific objective. Acquisition Retention RecallCheck Custom Solutions Acquisition What keeps customers from passing up their local …

Original Research

EasyCare (quoted in TVI MarketPro3 NADA Show 2026 coverage) · Original study ↗

Methodology

Figure cited by Corey Smith (EasyCare National Fixed Operations Training Director) during TVI MarketPro3 interviews at NADA Show 2026 as the industry benchmark under discussion; no formal study named. Quote questions whether retention is warranty-driven vs relationship-driven.

Methodology documented

Segmentation

IndustryRetail RegionUS

Cite this stat

Plain Text

US car dealership service departments: 70% service customer retention rate. Source: EasyCare (quoted in TVI MarketPro3 NADA Show 2026 coverage) (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/dealership-service-retention-rate-70pct-2026

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<blockquote cite="https://lighthousedata.io/data/dealership-service-retention-rate-70pct-2026" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>70%</strong> -- service customer retention rate for US car dealership service departments<br><small>Source: EasyCare (quoted in TVI MarketPro3 NADA Show 2026 coverage) (2026) · <a href="https://lighthousedata.io/data/dealership-service-retention-rate-70pct-2026" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>

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