B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Dated
35%
35% -- conversion uplift for UK cybersecurity PPC campaigns using rigorous A/B testing and a full suite of ad extensions (2022-2025)
UK cybersecurity campaigns using rigorous A/B testing and a full suite of ad extensions saw a 35% uplift in conversions.
Attribution:
View source
Lighthouse Research Team
Last verified:
·
How we verify data →
Source verified
Evidence graded
Value
35%
Unit
Percentage
Data Vintage
2022-2025
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Amplifyed
Primary
Tier C
https://ppcgeeks.co.uk/ppc/ppc-for-cybersecurity-firms-turning-search-traffic-into-enterprise-leads/ ↗
Source Article
PPC for Cybersecurity Firms: Turning Search Traffic into Enterprise Leads
PPC for Cybersecurity Firms: Turning Search Traffic into Enterprise Leads — Your sales team wants enterprise meetings. Your content programme is generating downloads from students, consultants, and firms that will never buy. Organic search is slow, social is noisy, and every board conversation comes…
Original Research
Amplifyed
· Original study ↗
Methodology
Attributed to Amplifyed's analysis of UK cybersecurity campaigns from 2022 to 2025.
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
UK cybersecurity PPC campaigns using rigorous A/B testing and a full suite of ad extensions: 35% conversion uplift. Source: Amplifyed (2022-2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/cyber-ppc-conversion-uplift-ab-testing
HTML Embed
<blockquote cite="https://lighthousedata.io/data/cyber-ppc-conversion-uplift-ab-testing" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>35%</strong> -- conversion uplift for UK cybersecurity PPC campaigns using rigorous A/B testing and a full suite of ad extensions<br><small>Source: Amplifyed (2022-2025) · <a href="https://lighthousedata.io/data/cyber-ppc-conversion-uplift-ab-testing" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
Share
Related Statistics
Use this data in your work
Copy the citation, embed the widget, or explore thousands more verified marketing statistics -- all free.