B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Aging
16%
16% -- transaction volume growth rate for Absa merchant card transactions (Cyber Monday) (2024-11)
On Cyber Monday 2024, transaction volume increased by 16%.
Attribution:
View source
Lighthouse Research Team
Last verified:
·
How we verify data →
Source verified
Evidence graded
Value
16%
Unit
Percentage
Data Vintage
2024-11
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
95
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Absa Corporate and Investment Banking
Primary
Tier A
https://cib.absa.africa/home/insights-and-events/absas-merchant-spend-analytics-november-2024/ ↗
Source Article
Absa’s Merchant Spend Analytics: November 2024
Consume This, CGS Monthly: Volume 11
While Black Friday 2024 marked a modest improvement over the previous year’s dismal performance, it fell short of the double-digit growth achieved in 2022. The post-payday boost contributed to a rise in overall card spending from 3% to 6% during Black Friday 2024…
Original Research
Absa Corporate and Investment Banking
· Original study ↗
Methodology
Absa merchant spend analytics (card transaction data)
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Absa merchant card transactions (Cyber Monday): 16% transaction volume growth rate. Source: Absa Corporate and Investment Banking (2024-11). Via Lighthouse Intelligence -- https://lighthousedata.io/data/cyber-monday-2024-transaction-volume-growth
HTML Embed
<blockquote cite="https://lighthousedata.io/data/cyber-monday-2024-transaction-volume-growth" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>16%</strong> -- transaction volume growth rate for Absa merchant card transactions (Cyber Monday)<br><small>Source: Absa Corporate and Investment Banking (2024-11) · <a href="https://lighthousedata.io/data/cyber-monday-2024-transaction-volume-growth" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
Share
Related Statistics
Use this data in your work
Copy the citation, embed the widget, or explore thousands more verified marketing statistics -- all free.