C Evidence Grade C Use with Hedging Current

$200

$200 — customer acquisition cost for businesses (2026)

2026  · Unknown  · The Retail Exec

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Source: The Retail Exec View source
Curated by Aaron Agius  · Founder, Louder Online
Last verified:  ·  How we verify data →
Source verified Evidence graded
Value
$200
Unit
Currency Usd
Data Vintage
2026
Entity
businesses
Study Type
Unknown
Trend
Stable
C
Moderate quality evidence

Useful directional data with some methodological gaps. Treat as indicative rather than definitive — corroborate before citing in formal research.

53/100 confidence
Extraction
50
Source Trust
38
Citation Chain
90
Independence
30
Methodology
50
Freshness
95
The Retail Exec Primary Tier A
https://theretailexec.com/marketing/marketing-roi-calculator/ ↗
Confidence: 58/100 Vintage: 2026
Source Article
Ads should earn more than they cost. Use this marketing ROI calculator to see—fast—whether your ads make money. Enter spend and revenue, then add clicks and orders if you have them. You’ll get ROI up front, plus ROAS, CAC, and conversion for deeper fixes. How To Use This Marketing ROI Calculator - E…
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Original Research
CleverTap · Original study ↗
Suggested hedging: based on claims without stated methodology, with unverified sample sizes...
Plain Text
businesses: $200 customer acquisition cost. Source: The Retail Exec (2026). Via Lighthouse Research Data — https://lighthousedata.io/data/customer-acquisition-cost-benchmark-2026
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<blockquote cite="https://lighthousedata.io/data/customer-acquisition-cost-benchmark-2026" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>$200</strong> — customer acquisition cost for businesses<br><small>Source: The Retail Exec (2026) · <a href="https://lighthousedata.io/data/customer-acquisition-cost-benchmark-2026" target="_blank" rel="noopener">Lighthouse Data</a></small></blockquote>
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