B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Recent
20%
20% -- long term roi uplift for businesses investing in custom e-commerce development (2025)
Businesses investing in custom e-commerce development report 20–35% higher long-term ROI compared to those relying solely on CMS tools.
Attribution:
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Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
20%
Unit
Percentage
Data Vintage
2025
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Google
Primary
Tier C
https://www.laconica.com/insights/custom-ecommerce-development-vs-pre-built-cms-making-the-right-cho… ↗
Source Article
Custom eCommerce Development vs. Pre-Built CMS | Laconica
The global e-commerce market looks promising: by 2026, its volume is projected to exceed $7.4 trillion (Statista, 2025). However, despite enticing forecasts, more than half of online stores fail to achieve profitability within the first two years. The reason for these failures isn't necessarily poor…
Original Research
Google
· Original study ↗
Methodology
Range 20-35%; midpoint used. Attributed to Google (2025); methodology not described
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
businesses investing in custom e-commerce development: 20% long term roi uplift. Source: Google (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/custom-ecommerce-roi-uplift-2025
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<blockquote cite="https://lighthousedata.io/data/custom-ecommerce-roi-uplift-2025" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>20%</strong> -- long term roi uplift for businesses investing in custom e-commerce development<br><small>Source: Google (2025) · <a href="https://lighthousedata.io/data/custom-ecommerce-roi-uplift-2025" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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